The Hidden Side of Starting Something New

Starting a new business comes with excitement, possibility and endless coffees and conversations. I’ve been catching up with so many people, sharing ideas and opening doors to new opportunities. On the surface, it looks like constant connection.

But here’s the truth - even with all that talking, it can feel incredibly lonely.

Maybe it’s the weight of making so many decisions, maybe it’s the quiet moments between the meetings, or maybe (for some of us, especially women) it’s that familiar whisper of imposter syndrome that creeps in. That sense of “am I really cut out for this?”

What I’ve learned however is that feeling isolated doesn’t mean you’re doing anything wrong - it just means you need to lean in more to the people who lift you up. Trusted contacts, old colleagues, family and friends who get it… those are the voices that help silence the doubts and remind you of your strengths.

💡 Surround yourself with people who not only listen but also challenge your thinking, shape your ideas and remind you that you’re not alone in this.

Because building something new isn’t just about strategy and hustle - it’s about community, courage and connection.

👉 What helps you feel less alone when starting something new?